Our guest today is John Hall, partner at Apex Strategies, a new firm focused on building sustainable fundraising programs. Prior to starting his own firm, he was President of Targeted Victory where he collected over 48 million individual contributions and raised more than $1.5 billion. In our conversation, you’ll learn why it’s so critical for Republicans to narrow the online fundraising gap, what’s changed in the digital campaigning landscape, and some ideas for how to move forward.