Our guest today is Michael Cohen, the author of the book "Modern Political Campaigns: How professionalism, technology, and speed have revolutionized elections." Michael has one foot in academia and another in business. He's a PhD political scientist who lectures at Johns Hopkins University and through Cohen Research Group he provides research services like polling to a number of corporate and public affairs clients.
The Business of Politics Show, hosted by Eric Wilson, is a production of Startup Caucus, an investment fund and incubator for Republican campaign technology. Visit StartupCaucus.com to learn more.