The Business of Politics Show

Breaking Down Presidential Campaigns' Email Strategies – Josh Klemons (Reverbal Communications)

July 19, 2023 Startup Caucus Season 1 Episode 93
The Business of Politics Show
Breaking Down Presidential Campaigns' Email Strategies – Josh Klemons (Reverbal Communications)
Show Notes

We’re joined today by Josh Klemons a Digital Storyteller/Strategist and the founder of Reverbal Communications, helping progressive campaigns, organizations and brands of all shapes and sizes find, hone and tell their stories online.

Our conversation today is about the state of email marketing in the 2024 Republican primary and Josh has an interesting outsider’s perspective as a Democrat and he wrote a blog post where he assessed all of the 2024 Republican contenders’ email campaigns. We dig into what he’s looking for, what trends he’s spotted, and what he thinks down ballot campaigns should take or leave from presidential campaign email strategy.