The Business of Politics Show

How To Launch Your Presidential Campaign – Terry Sullivan (Firehouse Strategies)

April 12, 2023 Startup Caucus Season 1 Episode 79
The Business of Politics Show
How To Launch Your Presidential Campaign – Terry Sullivan (Firehouse Strategies)
Show Notes

Our guest today is Terry Sullivan, partner at Firehouse Strategies, a leading public affairs firm, but for the purposes of our conversation today, Terry was the campaign manager of Senator Marco Rubio’s 2016 presidential campaign where he also had the honor of being my boss. He’s played a senior strategic role in more than 100 campaigns from the bottom of the ballot all the way to the top.

In today’s episode we’re talking about presidential primary announcement season which is well underway. What preparations are candidates making, why are they so coy when everyone knows they’re running, and what comes next? We dive into all that and more.